Inside Digital Photo Premiers with Full Coverage from the show floor at the Javits Center in New York City
NEW YORK, NY/CARSON CITY, NV -- November 1, 2006 -- Inside Media
Networks and its official media content partners -- Popular Photography
& Imaging and American PHOTO Magazines along with publisher
Hachette Filipacchi Media US -- announce the launch of an innovative
broadcasting concept at one of the industry's most important
tradeshows. "Inside Digital Photo" will launch with interviews and
footage captured live at PhotoPlus Expo (PPE), November 3 to 5, 2006,
the Javits Center in New York City.
Premiering At PhotoPlus Expo
Hosted by industry insider Scott Shepard -- one of the most
respected technical experts in the converging arena of digital, online
and broadcast media -- the inaugural Inside Digital Photo program will
feature the best of new products, trends, and technology exhibited at
PPE via select, scheduled tapings from the show floor. The content is
specifically designed for broadcast distribution, and will run daily
throughout the run of the expo via www.popphoto.com.
Integrated Content Delivered to Targeted Media Communication Touchpoints
Inside Digital Photo is the first and only program focused on the
photography and digital imaging market that combines a broadcast radio
show with the latest new media delivery formats. In-depth coverage will
feature news, interviews and tips of the trade from leading experts,
and more in a one-hour weekly show format. In addition to regular
segments hosted by Scott Shepard, Inside Digital Photo will feature
exclusive program content from their media partners Popular Photography
& Imaging and American PHOTO Magazine editors, story ideas and
relevant articles, and product reviews culled from the magazines' top
stories as well as related content provided by the magazines' publisher
Hachette Filipacchi Media US via its website. Inside Digital Photo
radio program will air Saturday afternoons and is available via ABC
Starguide III throughout the United States. The program will also
stream live worldwide on the Internet and be made available after
broadcast with expanded content and exclusive video on iTunes at www.apple.com/itunes/download/ (for subscribers: http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=203423898) and www.popphoto.com.
"With an integrated new media approach that leverages broadcasting with
podcasting and online publishing strengths, we view this program as the
ideal platform to extend our message beyond the traditional printed
page. Now, we can reach today's photographic community and deliver an
exciting new venue for our audience and our advertisers. We are proud
to be the program's official content provider," says Jeff Roberts,
VP/Publisher, Popular Photography & Imaging and American PHOTO.
To view the highlights of the inaugural Inside Digital Photo broadcast from the PhotoPlus Expo go to www.popphoto.com.
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