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Treasured Images from America’s Heritage and Contemporary Culture Become Available for Editorial and Commercial Use
SEATTLE (January 24, 2007) - Corbis (www.corbis.com),
a world leader in digital media, today announced it will begin
licensing widely-recognized digital imagery for the Smithsonian
Institution, offering creative professionals a one stop venue to access
photography and images of famous objects in American history and
contemporary culture. This is the first
time the Smithsonian Institution, one of the world’s preeminent
cultural organizations with 19 museums and galleries, is working with a
visual content provider to license the breadth and depth of its imagery
for editorial and commercial use worldwide. It includes a broad
spectrum of imagery, from historical photography, cultural objects,
paintings, prints, sculptures, textiles, scientific instruments, and
natural specimens, to aircraft and space vehicles.
“Corbis is proud to work with the
world-class Smithsonian Institution to bring its impressive catalogue
to the global marketplace,” said Steve Davis, CEO, Corbis. “Images from
the Smithsonian complement our other famous collections from Andy
Warhol, The National Gallery, London, zefa, The Bettmann Collection and
others to ensure Corbis is the best place for advertisers, marketers
and the editorial community to find the superior imagery they need to
succeed.” The partnership
plans to provide hundreds of images from Smithsonian museums such as
the National Museum of American History, the National Museum of Natural
History, the Smithsonian American Art Museum, the National Air and
Space Museum, the National Portrait Gallery, the National Museum of
African Art, the Freer Gallery of Art, the Arthur M. Sackler Gallery,
and the National Museum of the American Indian. “We are excited to
be working with Corbis, a global leader in image licensing, to expand
access to Smithsonian’s vast archival resources and offer images that
have never before been available in high quality digital format," said
Gary Beer, CEO, Smithsonian Business Ventures. "The capabilities of
Corbis, their relationships with editorial and commercial clients, and
their reputation for high quality, were all reasons that we have chosen
to work with them. We expect this partnership will foster a stronger
global awareness for the Institution and its archives, and generate
important revenue that supports its educational mission." The first of the
Smithsonian images were recently added to Corbis.com, with plans to
increase the numbers significantly by the end of 2007. Imagery
available includes Charles E. "Chuck" Yeager’s Bell X-1, Alexander
Graham Bell’s invention, the telephone, and the 45.52-carat Hope
Diamond.
About Corbis
Corbis is a world leader in digital media. By providing the
industry's richest array of digital image licensing, rights services,
artist representation and media management, Corbis enables creative
innovation for advertising, corporate marketing and editorial clients.
Corbis is headquartered in Seattle, with 23 offices throughout North
America, Europe and Asia.
About Smithsonian Institution
Smithsonian Institution is the world's largest museum and research
complex consisting of 17 museums and the National Zoo in Washington,
D.C., and 2 museums in New York City, and extends its global outreach
with 145 affiliate museums and 9 research centers. |