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Dreamstime.com Enters New Creative Direction in Traditional Style |
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Written by Dreamstime.com
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Tuesday, 06 February 2007 |
(BRENTWOOD, Tennessee)—Celebrating its seventh year on the web, Dreamstime.com
has earned worldwide recognition as a paramount micro-stock agency for
its quality of content, stellar service and affordable pricing. To
continue its initiative to further enhance its image and creative
direction, Dreamstime.com has added a new creative mind to the
collective works. Dreamstime.com is proud to introduce its newest team
member, Ellen Boughn, who joins the Dream team as Content Director.
Ellen
is a well-known stock photography expert who has worked in executive
positions at large companies including Tony Stone, Corbis, Workbook
Stock, SuperStock, Artville, Punchstock and Uppercut Images in addition
to working with a number of independent stock agencies, photographers,
publishers and corporations. She was an active consultant for The
George Hurrell Estate Collection, Horace Bristol Photography, Magnum
and many professional photographers.
Boughn
was responsible for licensing Horace Bristol’s collection to Corbis and
was subsequently employed as its Executive Editor. She later joined
Miles Gerstein’s company, Artville, a division of the Image Bank and
built the collection that became the foundation for the royalty free
collection, Brand X.
A twenty-five year photography business
veteran, Boughn is an authority on the value of copyright and
intellectual property rights. As founder of After-Image, she and her
agency were the first for advertising and design clients based on the
West Coast. Boughn was responsible for working with the film industry
to establish the first set license fees for stock usages in that
industry and was a visionary in the mid '80s seeing that digital images
would revolutionize the industry.
Ellen’s expertise and
direction will bring a traditional facet to the Dreamstime.com
community in photographer recruitment, creative collections, editorial
content and overall community relations. Her primary initiative will
be to bring elements from the conventional side of the business and
effectively combine them with the current, contemporary,
technologically savvy systems already in place. In addition to her
concentration on sharpening the infrastructure of the site, she will
also assist in forming alliances with customers and companies from the
traditional sector of the business.
“Dreamstime.com
is a company that has demonstrated a passionate commitment to its
contributors and users, is steadfast and innovative and is
characterized by its high degree of integrity and respect for its
partners. Dreamstime.com is an incubator for emerging talent and
technology that captures the energy and intelligence of its users in a
fresh and supportive fashion,” said Boughn. “I
am pleased to be able to bring my experience in the traditional
business to this exciting contemporary company in a reciprocated
learning and growing environment.”
Ellen’s contribution
will enable Dreamstime.com to not only keep the pace in the aggressive
stock photography industry, her directive will enable Dreamstime.com to
keep ahead of the rest—making Dreamstime.com the “best” in stock
photography agencies.
With over 250,000 customers all over the
globe, Dreamstime.com provides imagery to a wide variety of clients in
the creative market from the private sector to Fortune 500 companies.
Dreamstime.com has more than 10,000 current contributors from novice,
semi-pro and professional photographers and is fast approaching 1
Million in photos available.
With offices headquartered in
Brentwood, Tennessee and Bucharest, Romania, the Dreamstime staff is
comprised of dedicated personnel—working in various locations
throughout the world—to provide 24-hour service. Ellen Boughn will
work from a satellite office in Seattle, Washington, USA.
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