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The Virtual Picture Desk Signs Technology and Services Agreement with Digital Railroad |
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Written by Digital Railroad Inc.
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Wednesday, 21 March 2007 |
New York and Chicago, March 21—Digital Railroad (www.digitalrailroad.net) and The Virtual Picture Desk today announced that VPD (www.VirtualPictureDesk.com)
has selected Digital Railroad as its technology partner for delivering
syndicated content for its clients to their distributors and
representatives worldwide. VPD manages the editing and syndication of
picture collections such as Discovery Channel, DK Images, De Agostini,
Japan Travel Bureau, the Irish Image and the Hoberman collections. VPD
will use Digital Railroad’s platform to syndicate image collections to
a variety of VPD distribution channels.
VPD initial upload includes approximately 85,000 images from Japan
Travel Bureau, Hemis.fr and the Hoberman Collection, with plans to
upload 16 total libraries, each of which will have its own branded
archive, yet will be collectively managed by VPD with one unique member
name and password.
“Digital Railroad’s technology will streamline our workflow, speed up
the delivery process to each of our client’s agents, and subsequently
speed the distribution of fresh content to new markets” said George
Sinclair, founder and executive director of The Virtual Picture Desk.
“Further, our clients will eliminate the risk of lost DVDs and damaged
hard drives in transit, and with one member name and password, VPD can
manage all collections across the archives, giving us greater
efficiencies.”
Digital Railroad’s proprietary technology enables VPD to simultaneous
distribute content across many channels with one upload. The platform
allows senders to attach additional file information customized for
each client, as well as automatically resizing the transmitted images
to accommodate clients’ individual needs.
The agreement will allow photographer-owned and publisher collections,
such as the Hoberman Collection, to have individually branded archives
and ecommerce licensing center using Digital Railroad’s platform.
“Digital Railroad’s platform not only empowers VPD’s clients to
concentrate on creating content, it also allows publishers, whose core
business does not include licensing, to focus on their publishing
business and, at the same time, earn revenue from licensing images from
their photo library,” said Evan Nisselson, Digital Railroad founder and
CEO. “We are excited to work with The Virtual Picture Desk in providing
a reliable and state-of-the-art delivery system for its clients to
their agents.”
About Virtual Picture Desk
Based in Chicago with offices in New York and London, The Virtual
Picture Desk (VPD) provides management and consulting services for the
picture-licensing industry, and manages the global syndication for the
distribution and representation of photo collections, production houses
and picture agencies on behalf of its clients. Services include the
editing and conditioning of content for global and international
licensing, development of distribution networks and the sale and
acquisition of picture collections.
VPD’s clients are in the U.S., Canada, the U.K., Europe, South Africa
and Japan. Client distributors include Getty Images, Corbis, Jupiter
Images and Amana as well as representatives and agents throughout the
world.
About Digital Railroad
Digital Railroad is the trusted provider of online technology and
services for the global community of buyers and sellers of professional
photography. Digital Railroad members actively manage images on topics
such as sports, news, celebrity, commercial, nature and stock. Digital
Railroad's comprehensive suite of online services transforms the way
photographers and agencies manage, market and sell images worldwide.
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Last Updated ( Wednesday, 21 March 2007 )
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Industry News