To provide some background let me mention that for 15 years of my
professional life as a photographer I was a member and volunteer in the
American Society of Media Photographers (ASMP) and then for 15 more
years I served as executive director of ASMP, serving as an advocate
for photographers’ interests. Today, I am no longer an advocate for any
cause. I am just a photographer/writer and copyright owner who has
interests to protect. It is my self-interest that has given rise to my
thoughts about Orphan Works. Being free from institutional policies
that once guided my advocacy efforts, I offer my thoughts based upon my
own experience and knowledge. I am not campaigning for my views. I only
seek to provide my thoughts to those who are willing to read them.
The Status of Orphan Works Legislation
Last year, independent creators of copyright-protected works were
threatened by legislation that came to be known as the Orphan Works
Bill. The legislation was intended to further fulfill the
constitutional purpose of the Copyright Law by making it lawful to
publish copyright-protected works when the copyright owner could not be
identified or located for the purpose of gaining permission to use
those works. As the congressional session ended in 2006 the proposed
Orphan Works legislation went the way of all bills that are not
enacted, that is, it was off the table and would have to be introduced
in another session of Congress, if its proponents wanted it to be
enacted. We are now in the sixth month of the new congressional
session, and the predicted re-introduction of the Orphan Works
legislation has not happened even though everyone who follows
developments in the copyright industries felt strongly that it would be
re-introduced by now. The question whether the legislation will be
re-introduced in this session of Congress goes unanswered. While many
independent creators and their trade association wish for no
re-introduction, I believe that Orphan Works legislation ought to be
introduced but with some modifications based upon compromises that
ought to be made by the stakeholders. My position is based upon my
respect for the constitutional purpose of the Copyright Law. I believe
that all independent creators ought to understand that purpose and work
toward achieving it. Properly drafted Orphan Works legislation would
serve the public interest as well as independent creators
self-interests.
The Purpose of Copyright Law
The Constitution provides Congress with the power to enact the
intellectual property (IP) laws for a specific reason: “to promote the
progress of science and the useful arts.” Society is the beneficiary of
the that purpose. Intellectual process drives all invention, discovery,
and works of art. IP is the product of intellectual process, and by
protecting the ownership of IP the motivation to create it is increased
and the flow of that property to the public is increased.
IP can be valuable or worthless. Valuable IP has always been and will
continue to be in demand. The Copyright Law fulfills its constitutional
purpose by protecting the value of copyright through making IP theft
illegal, and that provides a financial incentive to the creators of IP
so that they will produce a stream of accomplishments in sciences and
useful arts that will benefit society. The protection of copyright
owners interests is a means not an end in itself of the Copyright Law.
Understanding the difference between the means of Copyright Law and the
constitutional purpose, which is the end in itself of the Copyright
Law, is critical to dealing with the issue of Orphan Works. As
mentioned at the start of this paper, the legislation was intended to
further fulfill the constitutional purpose of the Copyright Law by
making it lawful to publish copyright-protected works when the
copyright owner could not be identified or located for the purpose of
gaining permission to use those works. In other words, if a prospective
user of IP could not identify or locate an owner of a
copyright-protected work, it would be legal to use the desired work
provided the prospective user adhered to certain legal standards. The
question that begs to be answered is whether or not using those orphan
works without the owners permission is reasonable. To address that
question we have to recognize the tension between the constitutional
purpose of our Copyright Law and the financial incentives that the Law
provides to copyright owners. How do you make IP freely available and
yet protect its value to the copyright owner? When copyright owners
license their works the marketplace determines a value. When the
copyright owner chooses not to license a work, the work is effectively
valueless by choice of its owner. But when a copyright owner who once
licensed a work into publication, thereby creating some pubic interest
value, cannot be located to further license the work, should society
lose the ongoing public interest value of that work? Those who
supported the Orphan Works legislation say No and those who opposed it
say Yes or Maybe. Personally, I would be in the No camp provided
certain provisions were made in legislation to make it fair to the
public interest and copyright owners interests.
Orphaned, Abandoned or Address Unknown
Let’s not kid ourselves about one thing. There are millions of
copyright-protected works that have been either orphaned or abandoned.
As both a photographer and writer, in my career I have produced works
that did not have my name attached to them when published. I allowed
that to happen because forces in the marketplace made it necessary. If
someone finds and wants to use one of those works it is practically
impossible for them to identify me as the copyright owner from whom to
obtain a license. We can call the work in the above example an orphaned
work. I also have allowed some works to go into the marketplace without
attribution even when attribution was possible. Regardless of the
reason, I chose not to track those works or make them traceable to me.
I consider those works to be abandoned. I don’t care if people use
them. But I still own the copyright to them so they cannot be used
without my permission, which can not be obtained under current
circumstances.
As copyright owners we have to collectively recognize that we are not
simply victims. Many of us have allowed some of our works to become
orphaned either because of market forces or because we chose to abandon
them. We are therefore part of the problem. A problem we must help
solve, if we are to protect our interests. We have no way to assure
that all our works will be published with attribution. While we can
swear to never abandon another work we cannot prevent a work from being
orphaned in a marketplace in which attribution is not always given and
in which our choice is to forego either attribution or income.
The absence of attribution is not the only factor that needs
resolution. The other factor is the missing owner. During my tenure at
ASMP it was not unusual for a researcher to call to inquire about the
whereabouts of a photographer. The caller had found a desirable
photograph attributed to a photographer. The problem was that no one
had any idea how to contact the photographer. In fact, locating a
photographer of a published work is almost impossible when that
photographer is no longer in the photography business and therefore not
listed in any of traditional professional directories. As a result, any
solution must provide for the inclusion of a directory of copyright
owners who want to be locatable. Years ago, in a talk given at the
Cardozo School of Law in New York City I called for the Copyright
Office to begin registering copyright owners not just
copyright-protected works. That has not happened, but it ought to
happen.
Scope of a Solution
A potential roadblock to a solution is the scope of any system that
might be developed to deal with orphan works. I have heard suggestions
for such systems that go from the sublime to the ridiculous. It would
be sublime, if there were some orphan works licensing service that
issued licenses and escrowed the funds in case the copyright owner
turned up. It is not going to happen because it would require a huge
investment to issue licenses and collect money for them, and because
that service would have great difficulty verifying the authenticity of
any claims made for escrowed licensing fees for works with no
attribution. The costs of such a service would undoubtedly consume a
huge portion of the fees collected. On a cost/benefit basis I think it
is unfeasible to build such a system. The ridiculous solution I have
heard mentioned is building a huge digital database in which copyright
owners could post copies of their works so, if one is orphaned, any
party desiring to use the work could go online and find it in the
database along with the owner’s contact information. Can you imagine
trying to find a specific work in a database that might have millions
of photographs, articles, books, etc. added to it each year and
hundreds of millions of works in the entire collection? Any system and
therefore any solution has to be practical, manageable, and affordable.
Components of a Solution
The solution to the Orphan Works dilemma has four essential components:
a public policy position, a registry of copyright owners, and a
database of only orphan works for which the owners are being sought.
The fourth component, an International Standard Copyright Number
(ISCN), would not deal with legacy works, but it would be very useful
to keep future works from being orphaned.
From a public policy standpoint the issue to be addressed is just what
uses could be made of orphan works to achieve a balance between the
public interest and copyright owners’ interests. That balance could be
achieved by careful application of the constitutional purpose of the
Copyright Law. The enlightenment of society was the goal of the Framers
of the Constitution. They were not intent on making adverting and
promotional IP more prolific, effective or inexpensive. To be true to
the constitutional purpose of the copyright law and to the legal means
to that end any use of orphan works ought to be limited to educational
and informational uses that serve the public interest. There should be
no right to use orphaned works to advertise or promote products,
services, ideas or concepts. Advertising and promotion are done out of
commercial self-interest and not in the public interest, which ought to
be the focus of any orphan works legislation.
An Internet registry of copyright owners ought to be created so that
they could make their contact information public in a central database
and could update their contact information as required. There would be
a one-time registration fee. Such a registry would make it easier to
find the owner of an attributed work.
An Internet database of desired orphan works would contain information
about any work for which an attempt was being made to locate its owner.
This database, unlike a database of copyright-protected works would be
feasible to build and maintain. The parties posting orphan works online
in search of their owners would pay a fee to post a digital copy of the
work and/or descriptive information about the work. It would be the
copyright owner's choice whether or not to review the database
periodically to see whether any of their works were posted there. A
capability to search only works added since a specific date would mean
that the entire database would not have to be searched each time an
owner reviewed the site. When owners discovered their works, the
prospective licensees could be identified and contacted by the owners.
Unclaimed works would be deleted from the database after a certain
waiting period before the work could be legally used. This method puts
a reasonable burden on both the copyright owners and the prospective
users of orphan works.
An internationally recognized numbering system should be modeled on the
ISBN system. Placing an ISCN on a publication would allow the publisher
to list in an Internet database the copyright owners of the individual
works published by them in any specific application bearing an ISCN. An
ISCN on both current and archived print and Internet publications would
go a long way to simplifying the process of locating copyright owners.
The ISCN would be connected to the copyright owners contact database
previously mentioned. Over time, the ISCN would reduce dependency on
the orphan works database since works published with an ISCN could be
easily researched.
Balancing Interests
If Orphan Works legislation is introduced in this or a future Congress,
stakeholders will be advocating for their interests. If legislators
want to serve the public interest they will have keep the focus on the
public interest, which is what the Copyright Law is intended to serve.
If individual independent creators are to be successful in protecting
their interests, they must demonstrate their willingness to serve the
public interest while they minimize the financial consequences to
themselves. Properly addressed with selfishness restrained on the part
of the stakeholders Orphan Works legislation can and should find its
way into law.
(c) 2007 Richard Weisgrau [contact] [bio] |