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$49 Web-Resolution Image Product Opens All Collections to Online Advertisers,
Marketers and Media
SEATTLE, Sept. 5 PRNewswire-FirstCall -- Getty Images, Inc. (NYSE: GYI)
today announced a new $49 web-resolution product which is available across
virtually all of its editorial and creative collections. The new product
enables customers producing content for the rapidly expanding online market
to use award-winning imagery from the broadest and highest quality collection
in the world in their online media and advertising.
The rapid growth of online and mobile media uses is driving an ever-
expanding appetite for fresh content. This trend is expected to grow
exponentially as new media absorbs an increasing share of both customer
attention and marketing spend. According to the VSS Communications Industry
Forecast 2007-2011 (VSS Forecast, http://www.vss.com/forecast07),
"alternative advertising and marketing will continue to spur growth in the
communications industry in 2007 and through 2011" at an expected growth of
17.4 percent during that time period, with traditional advertising and
marketing seeing only a 3.2 percent growth rate.
"By providing the best collections of imagery in the world at the right
quality level, appropriate resolution and compelling price point, Getty
Images is raising the standard of using exceptional imagery in online
communications," said Jonathan Klein, CEO and co-founder of Getty Images.
"Customers who once considered alternative sources of imagery for use in
their online media and advertising campaigns, no longer need to sacrifice the
quality of imagery. We anticipate that customers will enthusiastically embrace
this product," Klein added.
Getty Images' new web-resolution product enables customers to access the
entire breadth and depth of its collections -- even the premium collections
-- for their online media and advertising campaigns. Additionally, Getty
Images offers customers an unparalleled level of rights control and
indemnification currently not found in the marketplace. Usage rights of the
new web-resolution product, an image file size of 500 KB 72 dpi, will vary
according to the license model. Royalty-free imagery may be licensed online
today with rights-ready and rights-managed online licensing in the coming
weeks.
For more information about the new web-resolution file format, or to license
this new product from our rights-ready and rights-managed collections today,
please contact your local Getty Images sales representative at 800 IMAGERY.
About Getty Images
etty Images is the world's leading creator and distributor of visual content
and the first place creative professionals turn to discover, purchase and
manage imagery. The company's award-winning photographers and imagery help
customers create inspiring work which appears every day in the world's most
influential newspapers, magazines, advertising campaigns, films, television
programs, books and Web sites. Headquartered in Seattle, WA and serving
customers in more than 100 countries, Getty Images believes in the power of
imagery to drive positive change, educate, inform, and entertain. Visit Getty
Images at http://gettyimages.com/.
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